Copywriter Job at Innovatix Technology Partners, Dallas, TX

ZUZSWW1JcVhkSk90TzdmN3dJMCtMdWVaRUE9PQ==
  • Innovatix Technology Partners
  • Dallas, TX

Job Description

Job Description

Skills Required: The senior copywriter is responsible for developing compelling, data-driven content that engages readers, optimizes user experiences, drives conversions, and communicates competitive advantages to our web and app business and consumer audiences. This person collaborates closely with the marketing and product teams as well as copywriters, editors, designers, producers, and studio lead.

Primary responsibilities:

  • Research target audiences, industry, and competitors to understand pain points, industry trends, and opportunities to differentiate content from the competition.
  • Bring big ideas to the table—ideate and think outside the box to innovate relevant, engaging, and forward-thinking content strategies.
  • Follow copywriting best practices and understand audience behaviours and needs.
  • Write copy for landing pages, banners, and ads and curate learn-page articles using SEO principles to improve website visibility and ranking.
  • Grow and leverage a deep understanding of brand principles and guidelines, ensuring consistent voice and messaging across projects.
  • Work closely with brand and legal teams implementing feedback as needed.
  • Collaborate with fellow copywriters and copy editors to elevate the quality of work.
  • Successfully prioritize and manage multiple projects concurrently.

Core Competencies & Requirements:

  • Bachelor’s degree in English, marketing, communications, advertising, or similar.
  • Five+ years’ experience copywriting for digital marketing (web content preferred).
  • Portfolio featuring digital marketing copy (customer journeys, learn articles, landing pages, hero banners, ads, etc.).
  • Skilled writer who can effectively persuade target audiences to action; connect with consumers through authentic, conversational copy; and simplify technical jargon for broader understanding
  • Adept at developing copy that works in harmony with design to deliver a cohesive message.
  • Experience writing for brand-specific campaigns for business and/or consumer audiences.
  • Knowledgeable in digital marketing fundamentals and industry standards.
  • Excellent communicator who is solutions-oriented with strong diplomacy skills.
  • Critical thinker who is detail-oriented and executes work quickly and accurately.
  • Strong affinity for process and proactively anticipating needs, problems, and opportunities.
  • Proficient in Chicago Manual of Style.
  • Experience with Workfront (or similar PMS) a plus.

Job Tags

Similar Jobs

The Noble Academy, Inc.

School Age Teacher/Van Driver (Childcare) Job at The Noble Academy, Inc.

 ...must be personable, reliable and child oriented. This position is part-time during school and full time during the summer. The person...  ...hire or promotion. For this position you must have experience driving a15-passenger van with young children (must have a good driving... 

C.R. England

CDL-A Truck Driver - Home Daily - Average $91,000/Year - 3 Months Exp. Job at C.R. England

 ...freight from Perryville, MD with deliveries through Pennsylvania, New York (Staten Island) and New Jersey and return back to the distribution center. Operation runs 7 days a week. Start times range from 6:00 pm to 1:00 am. This route will have you home daily with 2... 

Optalis Healthcare

Housekeeper-Laundry Aide Full-Time Job at Optalis Healthcare

 ...position is required to work every other weekend. Full Time and Part time Positions available Position Summary The Housekeeping/Laundry Assistant plays a vital role in managing, folding, sorting, storing, processing, and transporting laundry and linen... 

Martin & Carter, Inc.

Cabinet/Furniture Maker Job at Martin & Carter, Inc.

 ...Job Description Job Description Cabinet/Furniture Maker needed at small, high-end, custom shop located in Mid-City, Los Angeles. Job includesmilling, assembling, and bench work with occasionalfinish carpentry and installation. Ability to readshop drawings and... 

Hire Counsel

Legal Bill Reviewer Job at Hire Counsel

 ...Job Description Our client reviews legal bills for accuracy, fairness, reasonableness, and compliance with billing guidelines, and are looking for an attorney to serve as a Legal Analyst. They want someone who previously worked long hours at a firm and are looking for...